B.B. - the two letters that have driven the British beauty industry bonkers. Standing for blemish balm, the new skincare & make-up products originate from Asia where they are crazily popular. I resisted the temptation to buy one in the UK and waited until a recent trip to Chicago where I headed straight to Sephora. The sales girl enthused about Boscia B.B. Cream SPF 27 PA ++, available in the US for $38. A few months ago I'd never heard of BB creams but after using Boscia I'm an addict.
In the interest of providing an unbiased beauty review (I might have been swept up in the BB media hype!) I swapped my BB cream for primer (yesterday) and tinted moisturiser (today) to test my true faith in the product. And for me its now clear, primer and tinted moisturiser just can't compare with the level of coverage, hydration and amazing finish the BB cream gives. The texture is rich, creamy and thick - a little goes a very long way. I also love that the BB cream, compared to liquid foundation, is instantly moisturising.
Beauty journalist Claire Coleman explains a little bit more:
"The concept comes from Germany where, in the Fifties, dermatologist Dr Christine Schrammek created an ointment for her patients after they had undergone peel treatments.
The cream not only soothed and protected skin, but also covered redness. Dr Schrammek later commercialised the ointment and sold it as blemish balm."
I've not tried the BB creams on the market in the UK yet but when my Boscia runs out I will waste no time in trying them out.