I was lucky enough to be invited to the L’Occitane (pronouced Lox-ee-tan) beauty blogger event last week to celebrate the launch of their Christmas Gift Collection at the boutique store in Covent Garden.
We were met with champagne and Christmas biscuits in the gorgeously rustic, bright and beautiful basement level of the store. The Christmas Gift Collection sets were displayed appealingly and we were told that we would be allowed to pick our favourite to take home that evening as a little early Christmas present from L’Occitane. You can imagine, we were like kids in a sweet shop with far too many delicious choices.
L'Occitane Christmas Gift Collections, which one to chose??
I was treated to the most informative and interesting tour around the store, shown each of the product ranges and given an insight into the L’Occitane world by PR manager Simon. L’Occitane is a brand that I’m very new to and having asked around it seems many of my friends and family are as well. But as Simon explained, once customers discover L’Occitane, they remain very loyal. Simon told me on average a skincare and beauty consumer will use a brand for seven years before their tastes and needs change. However, L’Occitane customers will stay for much, much longer. After an evening spent absorbing and learning all things L’Occitane, I can understand why.
Everyone's favourite... L'Occitane Handcream
Forced with making a decision I chose the Romantic Rose Collection as it contained a perfume and a scented candle (and who can resist a scented candle?!). Floral’s, especially Rose are top notes that I tend to avoid as I find them more suited to someone older however, this perfume is light and one that I couldn’t resist. The packaging is exquisite – a pink gift box with a gold Provençal Christmas Tree, the products inside are carefully wrapped in pink tissue and sealed with a L’Occitane sticker.
L'Occitane Christmas Gift Collection, Romantic Rose Collection, £46
The L’Occitane experience was captivating and exciting and I urge you to visit the store for yourself.